Shop smart, shop local in Newcastle

December 4, 2014

By Staff

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The weekend after Thanksgiving is the busiest shopping weekend of the year, and many small businesses rely on the holiday shopping period to ensure a successful year on the books, according to the federal Small Business Administration.

That’s why the day is known as Black Friday, because heavy sales often move a business from out of the red financially into the black.

SBA Administrator Maria Contreras-Sweet sent out a press release at the end of November reminding Americans to not only shop small on Small Business Saturday, but to purchase their Thanksgiving dinner items at local grocers, shop small at their local businesses and dine small at their neighborhood restaurants.

American Express founded Small Business Saturday in 2010 to help small businesses get more customers. Its slogan is “When you shop small, it can lead to big things.”

Big things indeed. Spending your money locally sends money to your local government coffers, which in turn will have more money to spend on you and your family, friends and neighbors and the things you all care about.

According to, every dollar you spend with a local, independent business can generate two to four times more income, wealth and jobs for your community than a dollar spent elsewhere.

Small Business Saturday is a big push to spend your dollars in your community on one day a year, but it shouldn’t be a one-time occurrence. Support your hometown stores, such as Newcastle Fruit & Produce, B & E Meats & Seafood, Newcastle Jewelers and locally owned Zoëyogurt throughout the year.

Big box retailers may have some hot buys you can’t pass up, and the ease of online shopping is not to be denied. But shopping at local brick-and-mortar stores is satisfying in so many other ways. Make a personal commitment to enjoy the holidays, including the shopping, right here in Newcastle.

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